Tesela Platform combines cutting-edge AI technology with geospatial intelligence to offer specialized solutions for a wide range of industries. Whether you are in retail, brand management, marketing, tourism, hospitality, or governance, our platform transforms your data into meaningful insights that drive effective actions, improve strategy, and maximize impact.
The retail landscape is evolving, and so are the tools you need to stay competitive. With Tesela’s Retail Mobility Metrics and drive-to-store solutions, your retail business can tap into valuable insights that help boost foot traffic and customer engagement. Tesela enables you to:
- Enhance Store Location Selection
Utilize data on foot traffic, consumer movement, and area demographics to select prime locations for new stores. Our tools reveal high-demand zones for strategic expansion. - Optimize Drive-to-Store Campaigns
Plan effective drive-to-store campaigns with real-time geospatial data, ensuring your promotions reach the most relevant audience at the ideal moment to drive conversions. - Customer Journey & Behavioral Analysis
Uncover customer pathways and behaviors inside and around your store locations. Leverage this data to refine store layout, optimize product placement, and create targeted in-store promotions for maximum impact. - Retail Media Omnichannel Strategies
- Drive retail media success by optimizing ad placements and in-store promotions using consumer movement and behavior data. Tesela’s insights allow retailers to coordinate campaigns across digital and physical channels, seamlessly aligning on-site advertising with online promotions for a more cohesive customer journey.
Boost Foot Traffic and Drive Sales
For brands looking to connect with their audience and optimize distribution channels, Tesela’s AI-fueled geospatial tools provide detailed market insights. Our solutions help brands understand consumer behavior and predict market demand, enabling data-driven decisions for distribution and targeting.
- Optimize Product Distribution Channels
Identify the most effective product distribution points based on regional demand patterns. Tesela’s data insights help you reach the right audience with the right products in the right locations. - Precision Audience Targeting
Tailor your marketing strategies with AI-driven audience targeting, reaching consumers who align with your brand’s profile for more effective campaigns. - Consumer Behavior Insights
Uncover purchasing behaviors and patterns to refine market penetration strategies. With Tesela, brands can understand consumer preferences and respond to demand with precision.
Drive Growth with Strategic Insights
In the fast-paced world of marketing, success depends on timely and accurate insights. Tesela empowers marketers with predictive geospatial intelligence, helping to enhance campaign effectiveness and ROI. Our solutions for marketing and advertising include:
- Optimized Outdoor Campaign Planning (OOH Metrics)
Maximize your outdoor advertising impact by identifying high-traffic areas with Tesela’s OOH Metrics. Plan placements based on real-time data, including weather, mobility, and audience demographics. - Omnichannel Activation for Seamless Engagement
Activate data across multiple channels, including digital, outdoor, and in-store, to create a cohesive and personalized experience for your audience. - Real-Time Campaign Adjustment
Make adjustments to ongoing campaigns by tracking mobility patterns and consumer engagement. With Tesela, your team can pivot strategies quickly for optimal results. - Data Monetization Opportunities
- Turn data insights into a new revenue stream by monetizing valuable geospatial data. With Tesela, you can package anonymized insights into high-demand datasets for third-party marketers, agencies, or partners, creating additional value from your data assets.
Optimize Advertising with Tesela
Tourism and hospitality thrive on understanding visitor behavior and preferences. Tesela’s AI tools provide valuable insights into tourist movement patterns, helping businesses optimize visitor experiences and target high-interest zones for increased engagement.
- Targeted Visitor Engagement
Use geospatial data to enhance visitor experiences, tailoring marketing and service offerings to specific interest zones. - Visitor Flow & Peak Times Analysis
Plan operations around peak visitor times to manage flow and optimize resources, ensuring a seamless experience for visitors. - Localized Campaigns for Greater Reach
Activate campaigns in high-interest tourist areas to drive engagement and conversions, reaching tourists at the most impactful moments.
Boost Visitor Engagement and Drive Results
Tesela Platform equips political organizations and governments with data-driven insights to inform policy, optimize campaigns, and support electoral success.
- Voter Behavior & Electoral Insights
Analyze voter demographics, turnout patterns, and regional engagement to refine campaign strategies and prioritize key regions effectively. - Targeted Campaigns & Real-Time Adjustment
Use AI-driven audience targeting to tailor messaging, and adjust campaigns in real-time based on public sentiment and engagement data. - Resource Allocation for Polling Stations
Ensure accessible polling locations by analyzing population density and voter mobility, enhancing convenience and turnout. - Community Needs & Policy Impact Analysis
Understand community priorities and demographic trends to shape impactful, localized policies that resonate with constituents.
Explore Tesela for Politics & Governance
Tesela is your partner in transforming data into impactful actions. Our geospatial intelligence platform is designed to support a wide array of industries, helping each to thrive by making informed, data-driven decisions. With Tesela, you’re empowered to unlock the full potential of your data and drive success across all channels.